Friday, May 20, 2005

big brother is watching you (eat)

MyFoodPhone is one of the weirdest uses of technology I've heard of in awhile. Dieters use their phone cam to take a picture of what they are eating, and a dietician gives them feedback about the nutritional value of their meal. This implies that people would be thinner if they were more informed about what they are eating... I'd like to think that people would intuitively know that a baker's dozen of Krispy Kreme donuts (plus the two freebies they ate standing in line) is something like 3 months of their US RDA (which is already too high) of sugar and saturated fats, but then again there are people who claim not to know that cigarettes cause cancer. Maybe the system works by making people feel like someone is watching them all of the time. Sure, they can just not send in pics of the bad stuff, but then they are just fucking themselves out of the $150/month fee.

Five bucks a day to have someone tell you that 'Super-size me' will do just that. Sheesh.

I can't help but think that the service might be more effective if the dietician could really give them feedback - they should make those phones have metal handles, so the dietician could zap the would-be donut huffer. Mmm, donutszzzzzztt oww!